In August 2021, Beijing Publishing Group was appraised as a national important cultural export enterprise in 2021-2022.
The appraisal was jointly made by Ministry of Commerce, Publicity Department of the CPC Central Committee, Ministry of Finance, Ministry of Culture and Tourism and National Radio and Television Administration. Recently, Beijing Publishing Group received the certificate of merit showing it is selected as a national important cultural export enterprise in 2021-2022.
The appraisal of national important cultural export enterprise is an effort for implementing the major policy decision of promoting the Chinese culture to “go global.” It aims to cultivate and develop a number of export-oriented large-scale state-owned culture enterprises so that they can become a leading force of exporting the Chinese culture products.
After Beijing Publishing Group was listed as a “national important cultural export enterprise” twice in 2019 and 2021 respectively, it has won the title for four years on end from 2019 to 2022. Its selection into the list in 2021 lays a sound foundation for it to develop its international business at a faster pace and explore internationalized operation.